Premium Brands Holdings Corporation announced a public offering of $150 million principal amount of 6.00% convertible unsecured subordinated debentures due March 31, 2032. The debentures, to be listed on the Toronto Stock Exchange under the symbol PBH.DB.G, are being offered through a syndicate of underwriters led by CIBC World Markets Inc., National Bank Financial Inc., BMO Nesbitt Burns Inc., and Scotia Capital Inc. These lead underwriters are joined by Desjardins Securities Inc., Raymond James Ltd., RBC Dominion Securities Inc., TD Securities Inc., Canaccord Genuity Corp., Cormark Securities Inc., Stifel Nicolaus Canada Inc., and Ventum Financial Corp. The offering is made pursuant to a short form prospectus dated March 14, 2025.

Legal matters are being handled by Bryan & Company LLP and Blake, Cassels & Graydon LLP on behalf of the Corporation, and by Torys LLP on behalf of the underwriters. The offering is expected to close on or about March 19, 2025, but no later than March 20, 2025.

The debentures carry a 6.00% annual interest rate, payable semi-annually, and are convertible into common shares at a price of $126.05 per share. Net proceeds will be used to repay outstanding amounts on Premium Brands’ senior revolving credit facility.